Since 1979, the World Economic Forum has been at the forefront of national competitiveness research. Our competitiveness work is aimed at contributing to a better understanding of why some countries grow prosperous, while others are left behind. Given the Forum’s longstanding interest in economic development, coupled with the growing importance of Travel & Tourism (T&T) for national economies, a study focusing on the T&T industry is extremely relevant. In this context, The Travel & Tourism Competitiveness Report aims to explore the factors and policies driving travel and tourism competitiveness in nations worldwide.