Corporate Identity

November 14, 2011 in identity

As part of Knowledge Management and Communications, the Institutional Branding (IB) team aims to clearly convey the messages of the Pan American Health Organization – Regional Office of the World Health Organization (PAHO/WHO) by increasing its global visibility through a solid corporate identity system.

IB guides PAHO staff, partners, and collaborators in the implementation of guidelines and policies that dictate the use of PAHO’s corporate brand and integrated materials in technical-cooperation development projects and health advocacy campaigns.

The Institutional Branding team’s efforts include the assessment, development, clearance and maintenance of PAHO’s communications to ensure a clear and cohesive identity throughout the Organization and the region.